| Sales Training | Let us create a 3d Digital eBook for you! DigyCat.com |
|
|
|
3 Tips to Get Clients Now
"I need more clients!" wails Steve, a 32 year old Boston-based financial planner, echoing a familiar refrain. Poised and well spoken, Steve is after the same high net worth individual as others in his field. How can he rise above his competition? One of the more innovative yet inexpensive ways of building buzz for your business is to consider inviting members of your target audience to a complimentary talk. For example, Steve could invite people to his nicely furnished office for a brief talk on financial planning, and follow up with complimentary consultations. To Steve's delight, the idea worked. Why is public speaking such a great promotional tool? First, it reinforces the perception that you are an expert in your field. Second, advance notice of your speaking engagement brings you free publicity as hundreds of potential clients will see your name and picture on postcards, glossy conference brochures, in the newspaper, and on the Internet. Many professionals speak for the publicity alone. Diane Darling, CEO of Effective Networking, Inc. and the author of The Networking Survival Guide, likes to speak at the Los Angeles Learning Annex because her picture, company name, and the cover of her book jacket goes out to a mailing list of 100,000 and offered free in hundreds of locations around the city. "It's the best form of free advertising you can get," she says. Public speaking is also valuable in terms of creating top of the mind awareness of your services among existing clients and colleagues, helping generate referrals and further establish you as the expert of choice. Speaking to Generate and Refine Book Ideas Attracting clients is just one reason to consider public speaking. If you are thinking of writing a book, you can use public speaking as a way to test the market for a new book or product, or refine the development of a book in progress. Penny C. Sansevieri gives talks related to publishing, and used her class at the San Diego Learning Annex to refine the manuscript that turned out to be her book, Get Published Today. Ken Lizotte, CIO (Chief Imagination Officer) of Emerson Consulting Group, Inc., speaks before a variety of associations as members are in the position to use his article writing and book development services. How to Find speaking opportunities Speaking opportunities are all around you. Just look in the Calendar section of your local business journal and city newspaper to see the various events hosted by local chapters of national associations, business and civic organizations (Chamber of Commerce, Rotary Club, etc). Also, check your mail, email, and trade association publications for announcements of industry meetings and conventions. The next time you hear yourself saying you need more clients, look no further than the nearest podium. Complimentary articles and ebooks available at http://www.BuildingBuzz.com This article is adapted from Marisa D'Vari's book Building Buzz: How to Reach and Impress Your Target Audience.
MORE RESOURCES: Sales Training - Google News GNTO plans to launch online training programme for Indian travel trade this year - TravelBizMonitor
Rainmaker Releases Latest Enhancement to B2B e-Commerce Solution - MarketWatch (press release)
Graduates wanted for Bauer Radio Academy - Radio Today
Trained Realtors help deal with foreclosures - NorthJersey.com
Nissan opens new training center in Irving - Fort Worth Star Telegram
ONTILITY Solar Training - March 1st NABCEP Exam Prep Class in Los Angeles - RenewableEnergyWorld.com
Sales Performance International Launches China Website - EON: Enhanced Online News (press release)
|
RELATED ARTICLES
Cutting Through Stalls and Objections It's the prospect. If stalls and objections frequently come up in your sales calls, it's a good idea to bring them up before the prospect has the opportunity. Objections Are Buying Signals? Usually! How well do you handle objections?The fact is, most people think they handle objections with ease. The reality paints a different picture. Top 5 Characteristics of Great Salespeople I am a big believer that great salespeople generally realize their greatness, rather than being borne that way. OK, sure we've all heard somebody in sales who told us that they've been in sales all their life. Why ALL Sales Decisions Are Based On Emotion - Heres The Proof! Have you ever gone into a newsagent, picked up a magazine and flicked through the pages for a while, read the index, read some of the pages in the magazine?From my research your answer will almost certainly be yes, at some time. So let me ask you why did you stand there reading the magazine instead of just saying to yourself, 'I've read this magazine before, I think I'll buy it?'The answer is, because you wanted to know you would get value for your money. Be Yourself Here's the thing.. Making Sales is Easy When You Learn How to Make Friends Friends buy from friends. Why? Because people trust that their friends will go above and beyond the duties of a typical salesperson. More Customers! Less Work! Wouldn't it be nice if there were an inexpensive method for creating more customers? There is!Many businesses spend a lot of money in an attempt to increase sales and generate a larger customer base. They use online advertising and print ads. Grrr! Why Arent I Making SALES?! Selling online can be very difficult, more difficult than in the 3D world because you do not get any personal contact with your customer. People cannot just browse like they do in a store, they cannot offer feedback, and it is hard to build and maintain trust throughout the entire online sales process. Positioning for Profits! Last Friday, I was spending one last day of freedom with a dear friend who was expecting to have her first baby at any minute. We decided to hang out by the pool. Getting People to Buy Without Selling In my youth I landed a job selling encyclopedias door to door. I worked for commissions. Get Over Your Resistance to Sales I have found that there are two best ways to eliminate your fear or resistance to sales. First, become so familiar with your product/service and any objections that might surface, that you simply can't be flustered during a sales call. In Sales, Words Just Don't Compute In studies conducted by Motivational Systems of West Orange, New Jersey, researchers found that 72% of the 12,000 participants reported that, in first time meetings, non-verbal communication carried significantly more weight than a verbal message (words). Only 6% of the respondents paid the slightest attention to what a person said at a first time meeting. Three Fast, Short, Simple Ways to Escalate Your Sales 1. Sell an inexpensive product to sell an expensive product. Increase Your Influence, Increase Your Sales Selling is everyone's lifeblood whether they realize it or not. We all sell in the sense that we attempt to convince and influence others. Sales Discipline: Five Steps To Recover From A Lost Sale Ever lost a sale? Of course you have, we all have. The difference between the average salesperson and the great salesperson is how quickly you recover from the lost sale. Sales As A Positive Experience No matter what your age or stage in life, some words come with preconceived meaning. "Sales" is one of them. Top 10 Secrets to Fully Embrace Sales and Exceed Your Goals Forever! 1.- REMAIN VERY CLIENT FOCUSED! Not Company focused. When The Clock Strikes Twelve! I just finished reading another sales copy ending with the Deadline Marketing!And it's the sixth I see today saying "If you order by midnight, blah blah blah.. Unlocking the Myth of Hypnotic Communication Unquestionably when the word hypnosis pops-up in a conversation or in the mainstream press, nostrils flair, minds conjure up strong reactions of parlor tricks and pictures of late night scary movies where starry-eyed maidens are seduced to carry out satanic acts. Here we are, in modern times, where we have set foot on the moon, (ops - better watch my words - there are people who still think the earth is flat) broke the sound barrier, communicate wireless with the most modern technology and still people see hypnosis has a hoax. Value Add Negotiating for Sales Professionals Imagine this scenario. You are a sales representative for Baker distributing. |
|
Looking For Royalty Free Photos for your Website, Business or Advertising?
List4Sale Domain Is For Sale - $10,000 For Enquiries eMail Us © www.List4Sale.biz 2011 |